Social Media Can Grow Your Business
Social media is fast becoming an essential part of the marketing mix for brands. Companies are increasingly using social tools to monitor conversations about their products, competitors, and industry, and engaging with their customers to build strong relationships. According a recent Interactive Marketing Forecast, social media marketing will grow at an annual rate of 34% faster than any other form of online marketing and double the average growth rate of 17% for all online mediums.
New research indicates 70% of small and medium businesses actively use social media sites like Twitter, Facebook, and LinkedIn to promote themselves. However simply posting what your CEO had for lunch isn't going to help much with your branding efforts, it's important to strategically use social media tools to increase exposure and reach your target audience.
Here a just a few of the advantages of social media
- Brand recognition
- Take your message directly to consumers
- Increase your search engine rankings
- SEO benefits
- Social media content is now integrated with search results
- Generate site traffic
- Find new customers through your connections
- Find new customers through your company profile
- Niche marketing
We can help
Misinformation is the biggest barrier for many companies from using social media. You have heard the stories about time wasted, perverts and stalkers. Now you need to hear about the benefits. Give us a call, we can provide you with the information you need.